About Us

For over 20 years, we've ignited fandom and innovated activation in the world of sports and entertainment. We have strategized, created and driven partnerships for some of the world's biggest brands and power brands in the making. With one aligned goal - make something worth noticing, engaging, liking, sharing and remembering.

And we're just getting started.

Speed Of Fans

The world is changing

People think of fandom as a destination, but fandom is a journey. Unending. That journey has become tougher to navigate.  


And so is fandom

The way fans engage with teams, leagues, personalities and sponsors is more diversified, digitized and demanding than ever.


Consumers, creators and everything in between

Fans are now used to engaging with sports and entertainment on their own terms, at their own pace.


We help our clients...

Understand fan subcultures, create partnerships that build affinity and make ideas that disrupt.

Our Divisions


Sponsorship investment strategy

Property and talent negotiation

Sponsorship planning and execution


Fan data and market research

Asset and IP valuation

Sponsorship ROI modeling


Creative strategy - insights to ideas

Social and influencer - planning to execution

Production - video and design

Hospitality & Events

Hospitality strategy and design

Event execution and guest management

Meeting planning, incentives and bespoke programs