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Future-proofing tennis for the next generation
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Across the Metaverse: The trends that could shape the future of sports marketing
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MKTG Exclusive: Exploring the commercial opportunity in women's football today
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The MKTG Manifesto
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Try To Survive: Crisis-hit Premiership Rugby ready to gain ground in attracting new audiences
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Dentsu Announces Dentsu Sports Analytics
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Authenticity and Nostalgia: How a blue cap helped Lewis Hamilton and a Brazilian bank form the perfect partnership
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The NFL playbook for targeting Gen Z fans
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