FUTURE FWD 2025

Creating opportunities and shaping the next generation of sports marketing talent.

 

Future FWD is back for its second year – and it’s bigger and better than ever. Created by dentsu Sports International (DSI), this 6-month programme is built to open doors, spark ideas and give you a proper inside track into the world of sports and entertainment marketing.

We know it can be tough breaking into this space – especially if you don’t already have connections or experience. Future FWD exists to change that. It’s here to help you grow, gain confidence and start building a career with impact.

Over six months, you’ll get access to:

• A place on the Introduction to Sponsorship Course with the European Sponsorship Association (online course)

• One-to-one mentoring from experienced professionals

• Access to real industry events

• In-person workshop with experts from DSI across strategy, creative, insights, partnerships and more

• The chance to publish your perspective on dentsu Sports International’s channels

This is your opportunity to get stuck in, learn from those already working in the industry and share your voice too.

We’re looking for bright minds with bold ideas – people who want to shape the future of fan-first marketing.

It’s not all PowerPoints either! – you’ll build real relationships, make lasting connections and get a sense of what working in this industry is really like – from the inside.

Key dates for 2025:

• Applications close – Friday 25th April (midnight)

• Interviews – W/C 5th May

• Programme kicks off – Monday 2nd June

• Virtual welcome – Friday 6th June

• In-person session at Dentsu Sports International – Wednesday 20th August

• Virtual Farewell – 27th November

We welcome and encourage applications from UK-based candidates aged 18–24 (at the time of application). Sessions will be remote with one in-person session (central London). Travel expenses will be covered for the in-person session.

Please note: Future FWD is designed to run alongside your current work, studies or other commitments. This is not a full-time role – but we do ask for your commitment across the full six months.

The programme is completely free to join.

Sound like your kind of thing? Hit the link below and get your application in – we’d love to hear from you!

APPLY HERE: https://tinyurl.com/mwjtpuhk